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If you’re more than 10 weeks pregnant or have a child under 4, you may be entitled to get help to buy healthy food and milk.

The NHS Healthy Start scheme is intended to help and support eligible families where there is a pregnancy of 10 weeks or more, or where there is a child under 4.

What is Healthy Start?

Healthy Start is an NHS Scheme – If you’re more than 10 weeks pregnant or have a child under 4, you may be entitled to get help to buy healthy food and milk. You can find out more information here – www.healthystart.nhs.uk.

If you’re eligible, you’ll be sent a Healthy Start card with money on it that you can use in some UK shops. We’ll add your benefit onto this card every 4 weeks.

You can use your card to buy:

  • plain liquid cow’s milk
  • fresh, frozen, and tinned fruit and vegetables
  • fresh, dried, and tinned pulses
  • infant formula milk based on cow’s milk

You can also use your card to collect:

  • Healthy Start vitamins – these support you during pregnancy and breastfeeding
  • vitamin drops for babies and young children – these are suitable from birth to 4 years old

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